Youth Get Tips on Career Moves

To many young people, making career choices is always a nightmare. And the intense advertising by colleges and universities for courses varying from hospitality to archeology, from communications to law, and contradicting advice from family and friends, does not help matters.

But does choosing a course or career path have to be an unpleasant experience? Patrick Juma the Business Development Manager at Inoorero University disagrees. Anyone seeking to join an institution of higher learning should first evaluate his or her interests, he says.

What Should Be Included in a Business Plan

I have heard on several occasions people ask, Do you know of someone who can write me a business plan? This question mostly comes when they want to seek outside financing and the potential investor or financier has asked for it. They thus rush to an accountant, a lawyer or anybody who can write one. What many entrepreneurs and business owners fail to understand is that by delegating this task to some else they miss out on one of the most valuable lessons they can learn about running their business.

How to Motivate Employees to be More Productive

To any entrepreneur or organization, your employees are the most valuable assets and thus understanding how to motivate them is essential for your success. In this post I will highlight 10 ways to motivate your employees to be more productive.

Starting a Business-The Importance of Having a Business Plan

As an entrepreneur you need a plan to help you determine which direction to take to get your business up and running. The written business plan serves four important functions:

First, it serves as your ‘plan of attack’ to get the business started. You can set goals, estimate the start up costs and expenses and decide how much you will charge for your services or product.

Top 5 Marketing Ideas for Entrepreneurs

To succeed as an entrepreneur, you need to attract ideal customers to your business. At times getting the right mix of strategies and tactics can be challenging. To help your business be seen, heard and have the flood gates of customers opened, I have compiled 5 simple marketing ideas that will increase your visibility and attract you more clients. Here they are:

Problem Solving Technique for Entrepreneurs

Here is some good news. There is no problem on the face of this earth that does not have a solution. Every problem known to man has been solved a thousand and one times by a thousand and one others. Even though your problem may seem unique to you, others have experienced and solved it. There is a way out and you are smarter than you have ever imagined. Your brainpower and creative ability have the ability to produce a solution to any problem.

Concealed within each problem, is a hidden truth.

How to Deal With Your Competitors Professionally

In today’s competitive world, every business has competition, and if you do not have, one will show up as soon as you start to operate. For any small business owner, competition is a reality and you must thus be prepared to compete and win. To get a clear perspective of the game, let’s pose and ask; who is your competitor? Your competitors are companies that satisfy the same customer need as your company.

 Now, there are two schools of thought on how to deal with competition: one school says that you should strive to kill or eliminate competition and the other one acknowledges that competition is there to stay in a liberalized market; hence companies have to find strategies to deal with it. I am of the latter.

The first thing to do is to identify your competitors.